Anthony Méric · Lead Motion Designer
It's Anthony! 👀, a Lead Motion Designer from France. Previously in New York at Stink Studios, I’m currently freelancing anywhere remotely.
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Sidewalk Labs Toronto

 

Sidewalk Labs — Toronto

 
 

Sidewalk Labs is partnering with the city of Toronto to develop a new neighborhood on the waterfront that will use groundbreaking technologies to reduce environmental impact and improve quality of life. We were tasked with creating four short documentaries about their big ideas around the things they care most about: housing, sustainability, transportation, and digital platforms. We used this opportunity to mix documentary interviews with playful animations to bring some of their more complex concepts to life.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Animation Breakdown

I teamed up with the Illustrator Julie Muckensturm to develop a raw effect by adding natural imperfections and rough edges.

 
 
 
 
 
 
 
 
 
 
 

Team

Client — Sidewalk Labs
Agency — Stink Studios
Executive Creative Director — Ben Hughes
Co-Director — Spencer Madsen
Editor — Ethan Young
Lead Animator — Anthony Meric
Animators — Anthony Meric, Aaron Covrett, Erik Rasmussen
Illustrator — Julie Muckensturm
Colorist — Nat Jencks, Goldcrest
Mixer — Michael Suarez, Goldcrest
Executive Producer — Belinda Reichle
Producer — Luciana Alamo